Paid Ads Specialist

New Baneshwor, Kathmandu
Posted 5 days ago

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Job Title: Paid Ads Specialist
Experience: 1-2+ years
Industry: IT-Software / Software Services
No. of Vacancy: 1
Salary: Negotiable
Job Type: Full Time
Time: 7am – 4pm
Location: Onsite
Working Days: Monday – Friday

Job Summary

We are looking for a Paid Ads Specialist to plan, execute and optimize paid advertising campaigns across various platforms. The ideal candidate will be responsible for analyzing campaign performance, making data-driven decisions, and continually refining strategies to maximize return on ad spend (ROAS).

Job Description

  • Develop and implement paid advertising strategies across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, and other relevant channels.
  • Conduct thorough keyword research, competitor analysis, and audience targeting to optimize campaign performance and reach the target audience.
  • Design captivating ad language and build visually appealing ad creatives to attract and engage users.
  • Build and manage advertising campaigns, including setting up the budget, managing the bids, and scheduling the ads.
  • Provide stakeholders with regular reports as you track and analyze campaign performance indicators including impressions, clicks, conversions, and ROAS.
  • Identify trends, patterns, and insights from campaign data to optimize targeting, bidding strategies, and ad creativity.
  • Work with cross-functional teams, such as those for marketing, design, and content, to synchronize advertising initiatives with overarching marketing goals.
  • Keep informed with market developments, algorithm updates, and new advertising platforms and strategies.
  • Continuously explore new opportunities and tactics to Improve paid advertising effectiveness and efficiency.

Job Specification

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 1-2 years of proven work experience as a Paid Ads Specialist.
  • Strong understanding of advertising platforms’ best practices, including those for Google Ads, Facebook Ads Manager, LinkedIn Ads, etc.
  • Knowledge of analytical tools like Google Analytics, Facebook Business Manager, or comparable platforms, as well as proficiency with data analysis.
  • Proficient understanding of audience targeting, segmentation, and keyword research.
  • Imaginative thinking with the capacity to create interesting ad creatives and persuasive ad text.
  • Ability to understand data and make judgments based on it, as well as strong analytical and problem-solving skills.
  • Excellent communication abilities to work with clients and cross-functional teams.
  • Capable of handling many campaigns and meeting deadlines in a hectic setting.

We offer competitive salary, health benefits, and a creative, supportive work environment. If you are passionate about designing exceptional user experiences and want to join a dynamic team, please submit your resume, portfolio, and cover letter for consideration.

How to apply

To apply for this position, kindly fill up the application form or send an email to with “Paid Ads Specialist” in the subject line. In the email, make sure to include your resume (in Word or PDF preferred), salary requirements, and any additional information you would feel relevant for this role.

About Company

Codavatar is an application (web/mobile) development firm that provides best-in-class solutions on the web, mobility, cloud, and more internet-based services. The candidate will be working for KrispCall, which is a virtual phone system for sales and business communications. For more details on KrispCall, please visit

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    Job CategoryPaid Ads Specialist

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